BBDO // GA Lotto

Advertising Creative Direction Concept to Completion Character Animation BBDO Atlanta Georgia Lottery Laundry Motion Graphics Live Action VFX & CGI Commercial Marketing Creative Development Creative Leadership

Working with BBDO Atlanta and the team at Laundry, I helped shape the creative direction for Georgia Lottery's online games—infusing the campaign with sparkle, surprise, and just the right amount of mischief.

Inspired by the games themselves, we brought Heather’s daydream to life: a vibrant animated world bursting with gold, diamonds, cash, and one cheeky Little Green Man—all rendered in rich, high-energy motion.

Patrick Scruggs – creative director portfolio featuring a Georgia Lottery design frame and commercial advertising with motion graphics, design, character animation, VFX, and live action
Patrick Scruggs – creative director portfolio frame from Georgia Lottery commercial featuring motion graphics, VFX, and character animation
Georgia Lottery advertising still showcasing live action, animation, and design by creative director Patrick Scruggs
Patrick Scruggs – commercial campaign frame for Georgia Lottery blending VFX, character animation, and motion design