RPA // Farmers Insurance

Creative Direction Advertising Campaign Creative Leadership Design & Animation Character Animation Motion Graphics Pixel Animation 8-bit Commercial Marketing Digital Marketing Creative Development Creative Leadership

I helped lead a team of pixel artists and animators at Laundry to help RPA gamify the perks of Farmers Insurance—transforming coverage options into a playful, 8-bit-inspired adventure.

Viewers tagged along as characters collected Policy Perks across home, auto, boat, and RV coverage—every frame packed with nostalgic charm and detail, all brought to life with a cascade of keyframes.